For AI agents: the complete documentation index is available at https://docs.clickmax.io/en/llms.txt, the full documentation bundle is available at https://docs.clickmax.io/en/llms-full.txt, and this page is available as Markdown at https://docs.clickmax.io/en/features/products/coupons.md.
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  • Create discount coupons

    A coupon applies a discount — a percentage or a fixed amount — to a product's offers at the checkout. You create and manage coupons inside the product, on the Coupons tab.

    Before you start

    • Being signed in to a workspace with access to Products is enough — coupons need no dedicated role.
    • The product must have at least one offer. Every coupon is tied either to specific offers or to all of the product's offers.
    • The offer's final price after the discount cannot fall below the platform minimum. If it would, the coupon cannot be saved or activated.

    Steps

    1. Open the product and go to the Coupons tab.

    2. Create a new coupon.

    3. Fill in the Coupon Code (DISCOUNT10, for example — no spaces, up to 50 characters). The code is stored in uppercase and must be unique in the workspace.

    4. Select the offers the coupon applies to. Leave it empty, or choose to apply it to all of the product's offers, for it to cover every offer.

    5. Choose the discount type — Percentage or a fixed value — and enter the discount amount (minimum 1).

    6. (Optional) Set the total usage limit and the per-user limit. Leave them blank for unlimited use.

    7. (Optional) Turn on a validity period and set the start and End date. Without scheduling, the coupon is valid immediately and stays active until you deactivate it.

    8. In Who can use, choose who can apply the coupon at checkout:

      • Any buyer — anyone with the code can use it (default).
      • Email list — paste or type the allowed emails, one per line or separated by commas. Only those emails can use the coupon; letter case does not matter. Up to 5,000 emails per coupon.
      • Buyers of other offers — select one or more offers from the workspace, including other products. With two or more, choose Bought any of them or Bought all of them. Only paid purchases count: refunded or pending purchases (unpaid Pix/boleto) do not unlock the coupon. Offers that receive the discount cannot be required.

      The two restriction types do not combine: a coupon uses either the email list or the required offers.

    9. Create the coupon.

    In the coupon table you can Copy code, edit, activate, deactivate and delete each one. Restricted coupons show a Restricted label next to the code.

    How it works at checkout

    Buyers can apply the coupon before entering their email — including through the coupon link. If the coupon restricts who can use it, the discount shows with the note Discount confirmed once you enter your email. As soon as the buyer enters their email, the coupon is checked again: if the email is not allowed, the coupon is removed, Invalid coupon appears and the total goes back to full price. At purchase, the rule is always checked against the buyer's email.

    In the coupon table you can Copy code, edit, activate, deactivate and delete each one.

    If it didn't work

    • The code is already in use — coupon codes must be unique in the workspace; pick another.
    • The coupon cannot be saved because the discount would take an offer's final price below the minimum; reduce the discount or remove the offer that does not fit.
    • A buyer sees Invalid coupon on a restricted coupon — check that the email typed at checkout is the one on the list or the one used to buy the required offer, and that this purchase is paid.
    • "A required offer cannot also be an offer that receives the discount" — remove the offer from one of the lists (coupon offers or required offers).
    • The coupon will not save without an offer — link at least one offer, or select all of the product's offers.